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December 10, 2014
AGTA ePrism
AGTA GemFair™ Tucson Is Coming!
Can you believe it's already that time of the year? AGTA GemFair™ Tucson is happening February 3 – 8, 2015. Watch this video to see all the wonderful reasons why we want you there! MORE

Scott Kay Remembered: Industry Weighs In on the Loss of a Legend
It was standing-room only at Scott Kay's funeral yesterday, as industry colleagues mourned the loss of the legendary jewelry designer, who died Dec. 4 at age 57. MORE

Turquoise: One of December's Birthstones
Add More Color To Your Life
Turquoise, with its distinctive robin's egg blue, is among the oldest known gemstones. It graced the necks of Egyptian Pharaohs and adorned the ceremonial dress of early Native Americans. MORE

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GEM 2000, Importers of Fine Gems

Offering exceptional service and expertise
Competitive pricing, and great values
Fine Tanzanite in a wide range of shape and size
Parcels of fine color and cuts in smaller sizes
Great matched pairs

What This 60s' Revival Means for Jewelry
Kudos to our industry for already embracing the Swinging Sixties. In fact, one of the strongest trends to emerge from the 2015 AGTA Spectrum Award winners, announced in late October, was a return to electric hues—thanks to many more vivid, saturated gem colors than in the previous few years. MORE

Blue topaz jewellery: the cool December birthstone for a cold month
The Jewellery Editor
Blue topaz, with its crystalline hue like a still, clear mountain lake, is often referred to as the gem of communication. Its soothing colour works to lift the spirits and build confidence, creating a balance between the physical and emotional selves. MORE

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IPDC Competition Winners 2014-2015
Cultural Pearl Association of America
Peter B. Bazar, President of the Cultured Pearl Association of America, Inc. proudly announces the 2014-2015 International Pearl Design Competition winners. MORE

Vibrant And Vintage: The Growth Of The Colored Stone Market?
It's not everyday that the unofficial "king of diamonds" buys the same ruby at auction for the second time in a row. That was the case last month when jeweler Laurence Graff paid $8.6 million at auction in Geneva for a Burmese ruby he had originally purchased for $3.6 million in 2006. MORE

8 Social Media Missteps To Avoid
Memphis Daily News
Social media can be an effective marketing channel and the cost to entry – the hard cost that is – is relatively low. Consider, though, your annual salary multiplied by the number of hours you and your team spend on social media each year, and you will no doubt want to ensure that you are getting the most out of that significant time investment by avoiding these common missteps. MORE

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Step inside the Diamond Council Reading Room!

The Diamond Council of America invites AGTA members to visit our online Reading Room, which features a library of articles, videos and other resources to help your business thrive.


Coast Diamond


IGI, the Standard
of Excellence
in Gemology
since 1975

IGI, a worldwide gemological laboratory, providing objective and accurate grading, identification and appraisal reports for gemstones and fine jewelry along with laser inscription and educational courses
Call for ePRISM Content
ePRISM is always looking for interesting content.  If you have stories related to colored gemstones or pearls to share with our readers please email them to for consideration.  Send web links or separate files.

The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

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