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January 06, 2016
AGTA ePrism

2016 AGTA GemFair™ Tucson Pre-Registration
You see it everywhere...television, magazines, movies, billboards... models, celebrities, royalty--they're all wearing colored gemstones and cultured pearls. This exposure to color translates into potential sales for your business, and AGTA GemFair™ Tucson is the best and safest source to purchase gemstones from Amethyst to Zircon, and everything in between! MORE

Rocks On: Sapphires
National Jeweler
In the world of fine jewelry, the sapphire needs little introduction. The gemstone has been in use for ages and traditionally is associated with qualities such as nobility, truth, sincerity and faithfulness. MORE

WJA Announces Keynote Speakers for March 10 In The Know Conference
The Women's Jewelry Association announces its two keynote speakers for the 2016 WJA In The Know Conference, to take place March 10. The annual educational conference returns to its popular location at Convene, 730 Third Avenue, New York City.

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FBI Hunting Woman in Six Jewelry Store Stickups Across South
NBC News
The FBI is hunting for a young woman who has been hopscotching across the South, sticking up jewelry stores in at least five states.

AGS Launches New Consumer Advertising Campaign
American Gem Society
The American Gem Society (AGS) announced today its plans to launch a new, fully integrated U.S. advertising campaign to raise consumer awareness of its brand and to drive traffic to its members using its "Find a Jeweler" search feature. MORE

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It's January: Bring on That Gorgeous Garnet
Last year, garnet kicked off 2015 in Pantone-approved style as a match to the Color of the Year: Marsala. This year, it's just darn good to appreciate the stone for what it is. MORE

Rocks: Pearls
Some believe that Julius Caesar invaded Britain to secure a supply of them, and until the early 20th century, they were commonly prized above diamonds. Pearls have been objects of fascination — and sometimes obsession — for millennia. Recently, however, they've been considered more traditional than trend-setting. MORE

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The best coloured jewels of 2015
The Jewellery Editor
With coloured gemstone jewellery, when strong colour is paired with daring creativity, the result is always breathtaking. MORE

4 Steps to a Great B2B Social Media Strategy
Business 2 Community
Read enough blogs about social media and marketing for business-to-business companies, and you'll see the same point coming up again and again: If you're a B2B firm, you need to be on LinkedIn. MORE

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Step inside the Diamond Council Reading Room!

The Diamond Council of America invites AGTA members to visit our online Reading Room, which features a library of articles, videos and other resources to help your business thrive.



IGI, the Standard
of Excellence
in Gemology
since 1975

IGI, a worldwide gemological laboratory, providing objective and accurate grading, identification and appraisal reports for gemstones and fine jewelry along with laser inscription and educational courses

2016 AGTA GemFair Tucson

Call for ePRISM Content
ePRISM is always looking for interesting content.  If you have stories related to colored gemstones or pearls to share with our readers please email them to for consideration.  Send web links or separate files.

The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

Marketing Manager, 800-972-1162, 214-742-4367

Click here for the AGTA ePRISM Media Kit

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