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Jul 19, 2017
AGTA ePrism

Visit the AGTA Pavilion at the JA New York Summer Show this Sunday!
Buy smart, buy safe, buy confident from AGTA Members exhibiting at the JA New York Summer Show! MORE

Get Your Tickets For The WJA Awards for Excellence
Join Women's Jewelry Association next week as they bring together industry leaders to honor the best of the best at the annual WJA Awards for Excellence! MORE

Pretty as a Princess in AGTA's Spectrum Awards™ Winning Jewelry
AGTA's exclusive interview with "All Eyez On Me" actress, Annie Ilonzeh. For actress Annie Ilonzeh, transforming into a character on the big screen is much like getting glammed up for the red carpet. MORE

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JCK Las Vegas Show, Color Going Steady
Gem Guide -
Show traffic down and buyers mostly cautious. Social media increasingly important to marketing success. Buyers reporting that prices more negotiable this year. Price corrections seen beyond corundum but mostly modest. Green gems proving very popular this year. MORE

Jewelers of America to Host Designer Preview & Member Meetup
Jewelers of America
Jewelers of America (JA), the leading jewelry association for businesses serving the fine jewelry marketplace, is hosting its Designer Preview & Member Meetup on Sunday, July 23 at Clyde Frazier's Wine & Dine. MORE

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COUTURE Show: the Best of Pearl Jewellery at Las Vegas Fair
Katerina Perez
See AGTA Members, Arunashi and Assael, Inc., featured in this article. Pearls were once considered 'grandma's jewellery', however that all has drastically changed within the last decade. MORE

19 Reasons Necklaces Are Hotter Than Ever
See AGTA Member, John Buechner, Inc., featured in this article. From backbone-boosting amulets to clavicle-covering carpets of gems, a necklace is a piece with power. MORE

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This Summer is the Perfect Time to Build Your Earring Wardrobe
See AGTA Members, Jane Taylor and Yoki, LLC, featured in this article. When the heat and humidity turn up during the height of summer, there is nothing more appealing than to bejewel in earrings. You can wear your hair pulled back or up. MORE

High Jewelry Made a Big Impact at Paris Couture Week
Gem Gossip
Haute couture is one-of-a-kind creations crafted from the finest materials by skilled artisans using century-old techniques. Haute couture had humble beginnings. MORE

Three Winning Strategies for Social Media Marketing
Social Barrel
Business owners dig deep into social media to gain more traffic. MORE

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Step inside the Diamond Council Reading Room!

The Diamond Council of America invites AGTA members to visit our online Reading Room, which features a library of articles, videos and other resources to help your business thrive.



IGI, the Standard
of Excellence
in Gemology
since 1975

IGI, a worldwide gemological laboratory, providing objective and accurate grading, identification and appraisal reports for gemstones and fine jewelry along with laser inscription and educational courses

China Stone

Call for ePRISM Content
ePRISM is always looking for interesting content.  If you have stories related to colored gemstones or pearls to share with our readers please email them to for consideration.  Send web links or separate files.

The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

Marketing, 800-972-1162, 214-742-4367

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