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Oct. 5, 2011

2012 AGTA GemFair Tucson January 31 - February 5
For over thirty years, the AGTA GemFair™ Tucson has been the preferred destination for colored gemstone, pearl and jewelry buyers looking to restock their inventories after the holiday season.  Tucson's rugged beauty, warm weather and hospitality are always a draw when most of the country is still in the deep throws of winter. MORE

Category Focus: A Little Learning
"The cost of education can be daunting, and spending the time to get a sales associate up to speed can be, too," says Diane Flora, head of education at the American Gem Society. But her organization and others are offering an increasing number of affordable options, so that "at least when a customer comes in and says, 'I want to look at a pavé ring,' they know what it means, instead of having that deer-in-the-headlights look," she says. E-learning is becoming more prevalent, as it allows employees to study at their own rate, while managers keep an eye on their progress. MORE

Chanel: A Pearl of a Show
The New York Times
PARIS - It started with a pearl - perhaps the pear-shaped pink gem that Karl Lagerfeld ore as a tie pin to take his bow at the end of an exceptional Chanel show, or maybe his poetic vision of silvery mother of pearl found among the sea creatures and ocean fronds that formed an all-white set at the show Tuesday. MORE

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Intricate Fantasy

Effervescent 18K gold patterns accented with diamonds and sapphires delight the eye and hypnotize the mind. Yael Designs introduces the evolution of its popular Labyrinth Collection with new designs and shapes that are certain to capture your imagination! Click here to see MORE!

Elizabeth Hurley's Engagement Ring: All the Details!

Elizabeth Hurley's cricket-playing beau Shane Warne asked her to marry him on Friday, and he gave her quite the sparkler! Jewelry expert Michael O'Connor tell US Weekly the Gossip Girl actress' sapphire and diamond ring is worth an estimated $100,000. MORE

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AGTA GemCards and Brochures available in Spanish

The American Gem Trade Association has translated their GemCards and "Guide to Colored Gemstones" brochure into Spanish.  Click here for pricing.

AGL, GRS Collaborate on Descriptions for Lead-Glass Treated Rubies
Press Release: Ever since the lead-glass treatment of ruby/corundum hit the market nearly 10 years ago, there have been issues over how to describe and represent this material for the trade and laboratories alike. GemResearch Swisslab (GRS) and American Gemological Laboratories (AGL) have come together to begin harmonizing the description of these stones on their respective gemological reports. MORE

Auction of Large Pink, Blue Diamonds May Signify Investors' Return
IDEX Online News - Are we about to witness a return of record breaking bids by collectors for diamonds at auctions? Later this week, Sotheby's is auctioning a 9.27-carats fancy vivid pink emerald-cut diamond at a sale that will likely attract collectors that have not seen such stones auctioned for a while. MORE

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Operating in over 40 locations and $1.2 billion in revenue, NTR Metals has quickly become the trusted, go-to company for precious metals refining. Contact us
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NYU Stern Center for Measurable Marketing Proves that Social Media Drives More Retail Store Traffic than Traditional Media
CAMBRIDGE, Mass., Oct 05, 2011 (BUSINESS WIRE) -- New York University Stern School of Business' Center for Measurable Marketing (CMM) together with Crimson Hexagon, a provider of social media monitoring and analysis for brand insights and market research professionals, today revealed important data that demonstrates the ROI of social media for a major retail brand. MORE

Report: Jewelry market increasing but changing
The market recovered and evolved in 2010, with more consumers turning to non-traditional outlets to shop for jewelry and the category of mens jewelry growing in popularity, a new report from Unity Marketing shows. MORE

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agta eprism Titanium rings, unlike any others!

Modern-industrial, medieval, fabulous, gorgeous, absolutely beautiful – Some words used to describe the cold-connected titanium and gold rings resulting from years of exploration and discovery. MORE
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2012 CIBJO Congress to be held May 17- 20 in Vicenza, Italy
Milan, Italy: October 5, 2011 - CIBJO, the World Jewellery Confederation, will hold its 2012 annual congress in Vicenza, Italy, May 17-20, 2012. The congress will be hosted by Fiera di Vicenza and will coincide with the VICENZAORO Charm trade fair, which will open at the Fiera on May 19 and run through May 23. MORE

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Step inside the Diamond Council Reading Room!

The Diamond Council of America invites AGTA members to visit our online Reading Room, which features a library of articles, videos and other resources to help your business thrive.

IGI, the Standard
of Excellence
in Gemology
since 1975

IGI, a worldwide gemological laboratory, providing objective and accurate grading, identification and appraisal reports for gemstones and fine jewelry along with laser inscription and educational courses


The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

Adam Graham, Marketing Manager, 800-972-1162, 214-742-4367

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