ePrism
June 17, 2015

Moonstone: One of June's Birthstones
Add More Color To Your Life
The ancient Romans theorized that moonstone, with its unearthly shimmer, was formed from frozen moonlight. This appealing gem variety does shine with a cool lunar light but it is the mineral feldspar, quite terrestrial in origin. MORE

CPAA's Sixth International Pearl Design Competition 2015-2016
Cultured Pearl Association of America
Pearl is the artist's muse. Jewelry brings forth the fullest and highest expression.Officially launched during the JCK show, Las Vegas, the contest will run through September 17, 2015. Winners will be announced on November 2, 2015. Winning entries will be on display during the AGTA and JCK shows in 2016. MORE

WJA Announces Nominees for 2015 Awards for Excellence
Women's Jewelry Association
The Women's Jewelry Association named its Awards for Excellence nominees for 2015 in categories including Design, Manufacturer/Dealer/Supplier, Retail -15 Doors or More, Retail - Fewer Than 15 Doors, Non-Traditional Retail, Sales, Marketing & Communication, Editorial Media, Special Services, and Watches. MORE

Cindy's TrendTracker: Father's Day
National Jeweler
Every four to five years, rumors circulate about men's jewelry making a comeback. But this time around, it feels a bit different. There really are more men wearing bracelets and rings. And while it's not quite the chain-swinging '70s, there are more necklaces on men too. MORE

21-Carat Kashmir Sapphire Fetches $4.2 Million, Shatters Estimates
Jewelry News Network
Rare colored gems continue to show their strength in the auction market as a 21.71-carat Kashmir sapphire easily topped the results at Christie's New York Important Jewels sale, Tuesday. MORE

Sell with a story: Pearl
Stuller
To limit pearls to June birthdays would be a lot like limiting water to streams and ponds. Pearl beauty, appeal, and style - whether freshwater or saltwater - finds its way into almost every woman's wardrobe. And thanks to cultured pearls, developed in the early 20th century, most women can afford them. MORE

Not On Facebook? You're Missing Out, Study Says
Small Business Trends
Social Media marketing has become an essential for small businesses today. With almost half of the world's population being active on the internet, it is one of the fastest and most effective ways to reach consumers. MORE