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August 05, 2015
AGTA ePrism

2016 AGTA GemFair™ Tucson Hotel Reservations
The 2016 GemFair™ Tucson booking portal is now accepting hotel reservations. Through this website you can book, modify or cancel your hotel reservations at any time. MORE

Rocks On: Agate's appealing color show
National Jeweler
Agate and its look are unique. The changes in color mean that every stone is genuinely different from the rest, which gives it a certain appeal in a market where everyone is clamoring for a one-of-a-kind piece.

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GIA Introduces Diamond Focus Report
GIA - AGTA Member
Beginning today, GIA will offer the GIA Diamond Focus Report™, a new low-cost digital report for natural, D-to-Z color, round brilliant-cut diamonds weighing between 0.15 and 0.29 carats. The information included in the Diamond Focus Report – carat weight; color, clarity and cut grades; polish and symmetry grade with a fluorescence description – comes from the same standards and processes used for all other GIA report services.

The American Gem Society Recognizes Industry Leaders at the Circle of Distinction Dinner
American Gem Society - AGTA Member
The historic New York City Plaza Hotel provided the perfect setting for the jewelry industry's most prestigious night on July 28, 2015: The American Gem Society's Circle of Distinction Dinner.

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'20/20' Profiles Rise and Fall of Jewelry-Theft Gang
On July 31, ABC newsmagazine 20/20 devoted its entire show to the story of a gang that robbed millions from 27 jewelers in 18 months and was caught in part because members flaunted their new wealth on social media. MORE

U.S. Silver Jewelry Imports Rise in First 5 Months of 2015
Imports of silver jewelry to the U.S. increased 11 percent from the beginning of 2015 until the end of May, according to the Silver Institute, a non-profit silver industry association. MORE

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12 Birthstone Engagement Rings
About Style
An engagement ring with your birthstone is a growing trend. So here are 12 new styles, each in a different birthstone--from January through December! MORE

5 Marketing Mistakes Business Owners Shouldn’t Make in 2015
Tech Co.
The online marketing business is no longer in its infancy and has evolved many times over from its humble roots. This evolution has a lot to do with how search engines rank sites now and the changes in rankings are directly responsible for the change in marketing attitudes towards certain ideas. MORE

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Step inside the Diamond Council Reading Room!

The Diamond Council of America invites AGTA members to visit our online Reading Room, which features a library of articles, videos and other resources to help your business thrive.


IGI, the Standard
of Excellence
in Gemology
since 1975

IGI, a worldwide gemological laboratory, providing objective and accurate grading, identification and appraisal reports for gemstones and fine jewelry along with laser inscription and educational courses
Call for ePRISM Content
ePRISM is always looking for interesting content.  If you have stories related to colored gemstones or pearls to share with our readers please email them to for consideration.  Send web links or separate files.

The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

Marketing Manager, 800-972-1162, 214-742-4367

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